Shopping Advertising Services
Make a campaign with TheDigitalTag and reach specific goals by getting more conversions
and having more niche options, such as promoting new products.
How do we fill shopping carts with bags?
Amazon ads
Create a campaign with The Digital Tag to achieve specific goals, increase conversions, and explore niche options, such as promoting new products.
Google ads
Paid search ads can be displayed on Google's search engine results pages to increase brand awareness and attract new customers
Google shopping
Google Shopping Marketing is a focused tool that lets you display attractive Google search ads for your products and services.
Facebook ads
Facebook advertisements help you attain your marketing goals. You can boost brand recognition by reaching more potential consumers.
Display Ads
Display ads improve your shopping advertising. Users can view images of your products, prices, stores, and other information.
Instagram ads
You may advertise your product using reels, image ads, and stories. Instagram ads can be linked to your product page directly.
Marketplace ads
Marketplace ads let you sell a product in Facebook’s marketplace and news feed. These ads allow you to target buyers.
Linkedin Ads
Advertising on LinkedIn is mostly aimed at business people. LinkedIn is better for B2B advertising campaigns because of how it works.
Our PPC Services includes
Display Ads
Ads that include text, graphics, and a URL to a website
Search Ads
Allows you to place ads across Google's search results
Video Ads
Video ads promote a product using short, informative videos
Carousel Ads
Carousel ads shows images and/or videos, with CTA
Benefits of shopping ads
Easy to control spend
You can prioritize items based on your multiple business goals so that you can make the most of your bidding budget.
Real time tracking
When a client engages with your ads, it can track whether they buy a product, contact your company, or download your app.
Total transperency
It shows values, prices, processes, and sensitive information such as how a product affects the environment, ensuring openness and honesty.
Opportunity to re-marketing
Retargeting with shopping ads will boost your bottom line. It helps you get a better return on your advertising budget.
Increase sales and conversions
When customers click on a shopping ad, they see the product and the price. They’re usually ready to buy upon reaching the website.
Increase visibility
The more a potential buyer sees your product, the more they’ll remember it. Shopping ads increase your website’s search frequency.
Build brand awareness
With shopping ads, users can view product images, logos, prices, brand names, and other information. It provides your firm with a competitive edge.
Increase brand trust
By pointing out how your brand is different from others, shopping ads help consumers recognize your brand and build trust.
Pay when you get a click and an impression.
Pay only for clicks and impressions. You can choose your ad costs, schedule, and location, then bid on specific search phrases.
Platform suggestion to improve performance
Platform suggestions to improve performance. Receive advice on improving your seller feed, optimizing Google Shopping ads, and boosting your quality score.
Digital automation
Shopping ads are a great way for online stores to advertise because they don’t require as much work as regular search ads.
Frequently asked questions
What are shopping ads?
These ads are placed on search engines, marketplaces, and social media sites so that when a user clicks on one, they will be taken directly to a landing page where they can quickly and easily add whatever it is they were looking for, as well as make any necessary payments.
How does shopping advertising drive more traffic and increase sales?
Shopping advertising helps increase your business’s traffic and revenue by putting ads in front of potential customers, and it’s part of the most popular search engine. By putting your ad on the shopping carousel, you make your products and brand name more visible to customers, especially those who are actively looking for similar products.
How do you optimize shopping ad campaigns?
Here are the basic things we consider when optimizing your shopping campaigns:
- Optimizing titles and making them clear
- Writing relevant product descriptions
- Optimizing product images in accordance with Google’s guidelines
- Implementing a negative keyword strategy to target specific and interested shoppers
- Bidding on granular SKU level to increase visibility
- And much more…
Is it possible to add reviews to shopping ads?
- It is possible to add star ratings to your Google Shopping advertising from within Google Ads. This shows customers that your products and business are trustworthy, which boosts your reputation and makes your ads more interesting. The “Seller ratings” Google Advertising plugin pulls review data from your domain, which can then be used in your carousel ads.
What are smart shopping campaigns?
- Smart Shopping campaigns are Google Ads that use machine learning, automated bidding, and ad placements to increase conversion value and display ads strategically to people looking for similar products while staying within a budget. The highlight? You only pay when users click on your advertisement.